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• Legal aspects of athletes' image rights usage in the light of marketing activities

  Krzysztof M. Westfal

  80-96

  2016-06-30
• Fan – the prosumer of the sports market on the example of Pogon Szczecin Sport Club supporters

  Mateusz Brzeźniak

  7-17

  2018-06-26
• The communication effects of sponsorship in local sports markets

  Sławomir Kowalski

  18-31

  2016-09-30
• Studies and sport at the University - problems and benefits of sport at University Club

  Kajetan Suchecki

  97-105

  2016-06-30
• The professionalization of marketing management in sports club in the local market

  Sławomir Kowalski

  7-16

  2015-06-30
• Coopetition between organizations in the sports services market

  Aneta Stosik, Aleksandra Leśniewska

  18-26

  2018-04-15
• Mechanisms and abnormalities in business valuation of football enterprises

  Mateusz Cieplucha

  30-42

  2016-06-30
• Networking in management of relationships with the sports and leisure service market

  Agnieszka Widawska-Stanisz

  22-30

  2018-05-27
• Sport activity of polish runners and the resulting marketing potential

  Zygmunt Waśkowski, Anna Jasiulewicz

  20-30

  2017-10-15
• Adaptation, integration and acculturation of foreign athletes in sports organizations in Romania and France

  Daniel Lovin, Alexandru Căpățînă, Denis Bernardeau Moreau

  7-23

  2021-06-07