Social campaigns as a possibilities to build cooperation sports organizations with business organizations. Actions embedded in the CSR concept

Authors

  • Gabriel Pawlak Katedra Komunikacji i Zarządzania w Sporcie, Wydział Nauk o Sporcie, Akademia Wychowania Fizycznego we Wrocławiu
  • Anna Kulpaczyńska
  • Dawid Kutryn

Keywords

CSR, CSR in sport, ISO 26000, social campaigns, sports organizations

Abstract

The aim of the article is to indicate the possibility of joint action in the strategic CSR-profit organizations (min. Company) and non-profit (min. Sports clubs). The authors point to social campaigns as one of the possibilities, which allows for the creation of joint business-social projects, with particular focus on the context of CSR and the 7th ISO 26000 area; the involvement and development of local communities.

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Published

2017-06-06

How to Cite

1.
PAWLAK, Gabriel, KULPACZYŃSKA, Anna and KUTRYN, Dawid. Social campaigns as a possibilities to build cooperation sports organizations with business organizations. Actions embedded in the CSR concept. Journal of Education, Health and Sport. Online. 6 June 2017. Vol. 7, no. 6, pp. 918-932. [Accessed 25 December 2024].

Issue

Vol. 7 No. 6 (2017)

Section

Research Articles

License

The periodical offers access to content in the Open Access system under the Creative Commons Attribution-NonCommercial-ShareAlike 4.0

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