The role of a modern university archive in building the identity of a university

Abstract

Archives of universities are organizational units whose task is to secure records created by the school, after its current use, but also to secure materials documenting events most important for the university. They are places where the present meets the past, technology meets tradition, and history meets current administrative work. These attributes mean that these archives play an important role in the process of preserving memory, building identity and shaping the image of a university. Their active role, cooperation with other entities, commitment and knowledge of employees as well as the ability to use available communication technologies define the modern university archive. The article discusses examples illustrating the proactive attitude of archives that fit perfectly into the theoretical agenda of image-building activities of a university; some interesting projects and not obvious initiatives were presented.