Theoretical aspects of media education. New technologies as the creative and innovative conditio sine qua non
Keywordscommunication, knowledge, media education, creation, innovation, new technologies, media (il)literacy, motivation, ethics, social media, advertising, pedagogy, didactics, educational authorities
Understanding the media education, and education in large, in the World of XXI century is closely connected with a new technologies and advantages and disadvantages which it brings along. Sometimes, we have a serious feeling that the speed of development of the new technologies is much faster than adjusting of the media education to it. A lot of reasons are connected with that: way of communicating (how to communicate interaction of media education with new technologies) with pupils and/or students (knowledge and the skills of the youngsters and/or youth about new technologies are sometimes higher and more comprehensive than the knowledge and the skills of the teachers and professors); media (il)literacy; lack of understandings from the educational authorities (or lack of their education about it as well) about the importance of linking media education and new technologies in the post-modern world; lack of creativity by the teachers in regards adequate presentation of the importance of connecting and interacting of media education with new technologies and vice versa, although it is also connected with the motivation connected with a position of the teachers within the society – underlining the social position of the teachers and/or professors and as well the ethical issues connected with the ways of the modules of communication; lack of innovations related to the way of linking of media education with new technologies – social media as a model of deliberative democracy within the process of media education and a lack of knowledge about the advertising the connection between media education and new technologies – the art of persuasion. This paper will show also the disadvantages of new technologies within the process of media education, especially if not used in pedagogical and didactic methodical way of the interaction of media education and new technologies to understand it as a “software” and an “hardware” of the creative and innovative world of humanity of the XXI century.
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