Pink Ribbon (Les Rubans Roses) in Neubourg

Juliette Ruel



One woman over eight contracts the breast cancer. The pink ribbon is an international symbol of breast cancer awareness. October is the international month of fight against the breast cancer.  At this time, many associations organize almost every time different actions to raise awareness of the prevention and screening of breast cancer. This article is about one sport race in Le Neubourg, one town in Normandie (France) where the association lovingly supports this struggle and gathers people to fight this disease. This article focuses on the Marketing and organization point of view of this sportive event.


pink ribbon; breast cancer awareness; run for cancer; sport race; Rubans Roses; course sportive; cancer du sein

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The journal has had 5 points in Ministry of Science and Higher Education parametric evaluation. § 8. 2) and § 12. 1. 2) 22.02.2019.

e-ISSN: 2450-3118
Numer DOI: 10.12775/QS

Action funded by the Ministry of Science and Higher Education under the contract number 916/P-DUN/2019 by funds dedicated to dissemination of research findings. Name of action: "Preparing for publication papers in English in 8 issues of the journal Quality in Sport in 2019-2020: Vol. 5, No. 1-4 (2019), Vol. 6, No. 1-4 (2020)".

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