CULTURAL ISSUES IN ECONOMICS

Maciej Meyer

DOI: http://dx.doi.org/10.12775/OeC.2012.024

Abstract


This article has been written with the purpose of attracting attention to the cultural issues, or rather lack of them, in economics. This topic has not been taken frequently into theoretical considerations due to some difficulties, although its practical implications are of great importance. The meaning of institutions which are a part of cultures has been given more coverage in the literature. The following hypothesis is proposed: culture is an important but underestimated component of the economics theory. Although present in consciousness of some classics it should be incorporated to the theory to a bigger degree. The author makes use of the present literature in order to point out the relevant relationships. The problem with the definitions of the word “culture” with respect to economics best-fitting variants is covered. Also, the relation of the problem issue with the science of economics is shown via the presence in thought of the first economists. Moreover, the relation of cultures with institutions is discussed as well as cultural dimensions. The author pays attention to the meaning of cultures in economic development, consumer behavior, international marketing, and business contacts.

Keywords


culture; cultures; economics; institutions; methodology

Full Text:

PDF (Polish)

References


Albers-Miller N., Gelb B. (1996), Business Advertising Appeals as a Mirror of Cultural Dimensions: A Study of Eleven Countries, “Journal of Advertising”, XXV(4).

Alden D.L., Steenkamp J.B.E.M., Batra R. (1999), Brand Positioning Through Advertising in Asia, North America, and Europe: The Role of Global Consumer Culture, “Journal of Marketing”, 63(1).

Allaire Y., Firsirotu M. (1984), Theories of Organizational Culture, “Organization Studies”, 3.

Arensberg C.M., Pearson H.W., Polanyi K. (ed.) (1957/1971). Trade and market in the early empires: Economies in History and Theory, Henry Regnery Company, Chicago.

Assael H. (2004), Consumer behavior: A strategic approach, Houghton Mifflin, Boston.

Bossak J.W. (2008), Instytucje, rynki i konkurencja we współczesnym świecie, SGH, Warszawa.

Casson M. (1993), Cultural Determinants of Economic Performance, “Journal of Comparative Economics”, 17.

Dawar N., Parker P., Price L. (1996), A Cross-Cultural Study of Interpersonal Information Exchange, “Journal of International Business Studies”, 27(3).

De Mooi, M. (2010), Global Marketing and Advertising, Sage, Los Angeles.

Easterly W., Levine R. (2003), Tropics, Germs, and Crops: How Endowments Influence Economic Development, “Journal of Monetary Economics”, 50.

Everdingen van Y.M., Waarts E. (2003), The Effect of National Culture on the Adoption of Innovations, “Marketing Letters”, 14(3).

Franke R.H., Hofstede G., Bond M.H. (1991), Cultural Roots of Economic Performance: A Research Note, “Strategic Management Journal”, 12(S1).

Fukuyama F. (1995), Trust: The social virtues and the creation of prosperity, Free Press, New York.

Giddens, A. (2000), Runaway Word, Routledge, New York.

Goodenough W.H. (1971), Culture, Language and Society, Reading, MA, Addison-Wesley.

Greif A. (1994), Cultural Beliefs and the Organization of Society: A Historical and Theoretical Reflection on Collectivist and Individualist Societies, “Journal of Political Economy”, 102(5).

Grondona M. (2000), A Cultural Typology of Economic Development, [w:] Harrison L.E., Huntington S.P. (eds.), Culture Matters. How Values Shape Human Progress, Basic Books, New York.

Hofstede G. (1984), Culture’s consequences: International differences in work-related values, CA Sage Publications, Newbury Park.

Hofstede G., Hofstede G.J. (2007), Kultury i organizacje. Zaprogramowanie umysłu, PWE, Warszawa.

Kaufmann D., Kray A., Zoido-Lobaton P. (1999), Governance Matters. Working paper, World Bank.

Kroeber A.L., Kluckhohn C. (1952), Culture: A Critical Review of Concepts and Definitions, “Anthropological Papers”, No. 4.

La Porta R., Lopez de Silanes F., Shleifer A., Vishny R.W. (1999), The Quality of Government, “Journal of Law, Economics and Organization”, 15.

Landes D.S. (2007), Bogactwo i nędza narodów, Muza S.A., Warszawa.

Licht A.N., Goldschmidt Ch., Schwartz S.H. (2007), Culture Rules: The Foundations of the Rule of Law and Other Norms of Governance, “Journal of Comparative Economics”, 35(4).

Manrai L., Manrai A. (1996), Current Issues in the Cross-Cultural and Cross-National Consumer Research, “Journal of International Consumer Marketing”, 8(3/4).

Mauro P. (1995), Corruption and Growth, “Quarterly Journal of Economics”, 110(3).

McCort D., Malhotra N.K. (1993), Culture and Consumer Behavior: Toward an Understanding of Cross-Cultural Consumer Behavior in International Marketing, “Journal of International Consumer Marketing”, 6(2).

Meyer M. (2009). Znaczenie edukacji w wartościach azjatyckich, „Studia Europejskie”, Tom XVIII;.

Mill J.S. (1848/1965), Zasady ekonomii politycznej i niektóre jej zastosowania do filozofii społecznej, T. 1., PWN, Warszawa.

Nasif E.G., Al-Daeaj H., Ebrahimi B., Thibodeaux M. (1991), Methodological Problems in Cross-Cultural Research: An Updated Review, “Management International Review”, 31(1).

North D., C. (1990), Institutions, institutional change and economic performance, Cambridge University Press, Cambridge.

Olson M. (1982), The Rise and Decline of Nations. Economic Growth, Stagflation, and Social Rigidities, Yale University Press, New Haven.

Putnam R.D. (1993), Making democracy work, Princeton University Press, Princeton.

Schwartz S.H. (2004), Mapping and interpreting cultural differences around the world, [w:] Vinken H., Soeters J., Ester P. (eds.), Comparing cultures, Brill Academic Publishers, Leiden.

Sekaran U. (1983), Methodological and Theoretical Issues and Advancements in Cross-Cultural Research, “Journal of International Business Studies”, 14(3).

Sekaran U. (1983), Methodological and Theoretical Issues and Advancements in Cross-Cultural Research, “Journal of International Business Studies”, 14(3).

Smith A. (1759/1989), Teoria uczuć moralnych, PWN, Warszawa.

Smith P., Dugan S., Trompenaars F. (1996), National Culture and the Values of Organizational Employees – A Dimensional Analysis Across 43 Nations, “Journal of Cross-Cultural Psychology”, 27(2).

Sojka J., Tansuhaj P.S. (1995), Cross-Cultural Consumer Research: A Twenty-Year Review, “Advances in Consumer Research”, 22.

Solomon M., Bamossy G., Askegaard S. (1999), Consumer behavior: A European perspective, Pearson Education, London.

Steenkamp J. (2001), The Role of National Culture in International Marketing Research, “International Marketing Review”, 18(1).

Usunier, J.-C. (1999), Cultural Aspects of International Business Negotiations, [w:] Ghauri P., Usunier J.-C. (ed.), International Business Negotiations, Pergamon, Amsterdam.

Wojtyna A. (red.) (2008), Instytucje a polityka ekonomiczna w krajach na średnim poziomie rozwoju, PWE, Warszawa.

Yeniyurt S., Townsend J. (2003), Does Culture Explain Acceptance of New Products in a Country? An Empirical Investigation, “International Marketing Review”, 20(4).








p-ISSN 2083-1277
e-ISSN 2353-1827

Partnerzy platformy czasopism